Start-up A-to-Z:
Fitness Mirror & App

⚠️ Important Disclaimer: This page does not contain ANY specific or detailed information regarding corporate confidential matters.

💪 About the Project

Maintaining a healthy lifestyle and keeping fit has always been a priority for many people, but for various reasons, not everyone is able to go to a gym or fitness center regularly.

My digital fitness start-up IPLAB SEOUL, Inc. developes the home fitness mirror 'Gru Studio' & interactive application. 'Gru Studio's aim is to enables users to take various high-quality fitness classes in the comfort of their own homes while looking at themselves in the mirror.

Founder's Scope

  • Business Planning
  • Product Development
  • Team Building
  • Fund Raising
  • UX/UI Design
  • Content Production

🚀 The Journey

Start-up, product & business development in a glance